7 Ways Your Website Is Driving Customers Away

A lot of people spend countless hours adding all kinds of bells and whistles to their website, only to find that it doesn’t help. They promote, use social media and buy AdWords, but nobody sticks around. Needless to say, they get frustrated and think the web isn’t working for them. If your website is getting traffic, but visitors are leaving right away, there’s a reason why. You need to find out and get that bounce rate down. Here are some of the most common ways websites drive potential customers away. It’s hard to navigate If it takes more than two…

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Spring Cleaning: Tidy Up Your Online Presence

Spring is finally on the way! There’s fresh snow on the ground, but we are finally halfway through March and there is hope in the air! I know we’re all dying to get outside and do some spring cleaning, but we aren’t quite there yet. So let’s make the most of these last couple weeks of winter. This is a great time to tidy up your online presence. It’s easy to set up new websites or social media profiles. But then we get busy and let them sit around gathering virtual dust. We’re all guilty of it. The good news…

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What Is Responsive Web Design and Why Do I Need It?

The biggest web design trend in 2013. Responsive design is here to stay. Every few years a new buzzword comes around and suddenly everyone starts using it. The buzz for responsive web design blew up in 2013, but it’s not going anywhere any time soon. So, what is a responsive website? A responsive website detects the device it is being viewed on (iPhone, tablet, desktop computer, etc.) and automatically adjusts its perimeters to provide the best viewing experience for the user. Gone are the days of creating a seperate website for mobile devices. Today’s responsive websites adjust to the viewer….

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Show Your Customers Some Love This Valentine’s Day

Love it or hate it, Valentine’s day is big business for small business. You don’t have to sell flowers or chocolate to add a boost to your sales in February. Show your customers you care with some great deals and reap the rewards. We’ve put together a few ideas to help you show your customers some love and make the most of this sweet holiday.  Give something away. Have a couples themed giveaway like dinner and a movie. The catch? Couples are only entered when they shop at your store or place an order on your website.  Start a partnership. …

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New Year, New Business, New Blog

Happy New Year and welcome to the 12 Grain Creative blog! We launched 12 Grain Creative in August of 2013. Both of us were new to the area, so we decided to combine our skills and have had a fantastic time so far. We’ve met some wonderful new people, worked on some great projects and are super excited to begin our first full year in business together. We’ll be using this space to share interesting content pertinent to marketing your small business. We invite any and all feedback so don’t hesitate to leave a comment. We’d love it if you…

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